Since the 2005 survey, there has been a marked increase in the size of a number of websites. The number of pages and images has increased. The number of images a site has indicates how big it is.

Some examples of increases in the number of images are:

• Te Ara – Encyclopaedia: images increased from 178,000 to 418,000
• Statistics New Zealand: images increased from 196,000 to 368,000
• Te Kete Ipurangi: images increased from 259,000 to 1,320,000
• Tertiary Education Commission: images increased from 6,900 to 11,500.